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‘Practical Magic 2’ Conjures $30 Million Opening,

PremierPopC September 14, 2026 5 minutes read
Practical Magic 2

Practical Magic 2 cast a winning spell at the domestic box office, knocking Spider-Man: Brand New Day out of first place after six weekends on top. The sequel opened to roughly $30 million as the overall box office cooled heading into fall.

Audiences gave the film a B+ CinemaScore. Its debut landed at the low end of Warner Bros.’ projected range.

Sandra Bullock and Nicole Kidman Return

Director Susanne Bier’s sequel opened in more than 4,000 North American locations. The film carries a $75 million production budget and added $16 million from 77 international markets.

Sandra Bullock and Nicole Kidman return as sisters Sally and Gillian Owens, reprising the roles they originated in the 1998 film. The original Practical Magic finished its initial domestic run with $46 million.

Based on the work of author Alice Hoffman, Practical Magic 2 follows Sally and Gillian as they try to end the curse that has prevented members of their family from finding love. Joey King, Maisie Williams and Lee Pace also star.

The film is a co-production between Warner Bros. and Alcon Entertainment. It comes from Di Novi Pictures, Fortis Films and Blossom Films.

Audiences and Critics See Different Movies

Critics have been less enthusiastic about the sequel. Practical Magic 2 holds a 39 percent approval rating on Rotten Tomatoes, although that still tops the original film’s 29 percent score.

Audiences have responded much more strongly. The sequel currently holds a 92 percent audience score.

In her review for The Hollywood Reporter, critic Angie Han wrote that Practical Magic 2 “works better the less you look for any sense of logic, and the more you just lean into the transient joys of watching these [two] actresses bounce off each other.” Her assessment points to the chemistry between Bullock and Kidman as one of the movie’s strongest draws.

Bullock’s most recent theatrical lead role came in Paramount’s action-comedy The Lost City, opposite Channing Tatum. That movie opened to $30.5 million domestically in March 2022 before finishing with $192 million worldwide.

‘Spider-Man’ Finally Falls From No. 1

Spider-Man: Brand New Day slipped from the top spot for the first time since its July 31 release. The Tom Holland film had led the domestic box office for six consecutive weekends.

Director Destin Daniel Cretton’s blockbuster is expected to earn around $8.4 million for the weekend and finish in second place. That brings its domestic total to $935.171 million.

The film is now within striking distance of the all-time domestic box office record. It remains just behind the $936.6 million earned by Star Wars: Episode VII — The Force Awakens in 2015.

‘The Odyssey’ Crosses Another Major Milestone

Christopher Nolan’s The Odyssey landed in third place with an estimated $7.4 million for the weekend. The Universal Pictures release has now earned $600.5 million domestically in its ninth frame.

The film also became Universal’s highest-grossing global release of all time. It surpassed the worldwide total of 2015’s Jurassic World.

‘Runner’ Debuts in Fourth Place

Angel Studios’ Runner opened in fourth place with approximately $6.4 million. Director Scott Waugh’s action-comedy launched in more than 2,500 North American theaters.

The film earned an A- CinemaScore and stars Alan Ritchson and Owen Wilson. Its story follows an organ delivery that goes wrong.

Runner currently holds a 71 percent approval rating from critics on Rotten Tomatoes. In his review for THR, critic Frank Scheck wrote that the movie “doesn’t prove boring for a second but has trouble managing its disparate tones.”

‘Coyote vs. Acme’ Continues Its Run

Coyote vs. Acme took fifth place with around $6.2 million domestically. Ketchup Entertainment’s revived Looney Tunes feature continues to show staying power in theaters.

The film is expected to reach approximately $47.8 million after three weeks. Its continued performance gives the once-shelved project another solid weekend at the box office.

Overall Box Office Slows Heading Into Fall

The domestic box office generated roughly $86 million for the weekend, according to Rentrak. That total is about 43 percent lower than the comparable weekend in 2025.

Last year’s frame benefited from Demon Slayer: Kimetsu no Yaiba — Infinity Castle, which opened to a massive $70.6 million. This weekend’s overall box office also fell 9 percent from the previous frame.

Despite the slower weekend, the 2026 domestic box office remains well ahead of last year. The year-to-date total stands at $7.5 billion following a strong summer, representing a 19 percent improvement over the same point in 2025.

The top 12 movies of the weekend, as of Sunday, September 13, are as follows.

#TitleDistributor NameWeekend Total # of LocsLoc AvgCume Total% Change
1Practical Magic 2Warner Bros.$30,000,0004,1467,236$30,000,000
2Spider-Man: Brand New DaySony$8,400,0003,3032,543$935,171,000-54%
3Odyssey, TheUniversal$7,400,0001,9833,732600,507,000-43%
4RunnerAngel Studios$6,678,6932,568$2,6016,678,693
5Coyote vs. AcmeFalling Forward Films$6,239,3843,3551,860$47,764,302-48%
6BuddyRoadside Attractions$3,524,3871,7202,04921,291,635-39%
7Insidious: Out of the FurtherSony$3,350,0002,3531,42460,530,000-49%
8HopeNeon Rated$3,315,0001,5602,1255,010,000
9Uprising, TheFocus Features$3,250,0002,068$1,5723,250,000
10By Any MeansParamount$2,500,0002,90386113,488,000-67%
11Oasis: Don’t Look Back in AngerDisney$1,425,0001,225$1,1631,425,000
12Cars: 20th AnniversaryDisney$1,200,0002,50048010,412,961-81%

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