Premier Pop C Pop Culture News – Movies, Comics, Television, Books, Toys, Games, and More Marking the 75th anniversary of one of its crown jewels, “The Wizard of Oz,” Warner Bros. has launched a comprehensive, cross-divisional campaign encompassing theatrical, home entertainment and consumer products. The studio estimates that some $25 million will be spent on their marketing, advertising and promotional efforts. McDonald’s, the world’s leading …
Read More »Christopher Nolan’s “Interstellar” Starts Principal Photography
Paramount Pictures and Warner Bros. Pictures announced that principal photography on “INTERSTELLAR” is officially underway in Alberta, Canada. The film will be released in IMAX and 35mm theaters on November 7, 2014. Paramount Pictures will distribute domestically, Warner Bros. Pictures internationally. Directed and co-written by Christopher Nolan (“Inception,” “The Dark Knight” Trilogy), the production …
Read More »The Man of Steel and The Dark Knight Team on The Big Screen
On the heels of the worldwide success of “Man of Steel,” director Zack Snyder is bringing together the two greatest Super Heroes of all time—Batman and Superman—for the first time on the big screen. The announcement was made by Greg Silverman, President, Creative Development and Worldwide Production, and Sue Kroll, …
Read More »“Edge of Tomorrow” Gets First Look at Comic-Con
“Edge of Tomorrow” has been announced as the title of the upcoming sci-fi thriller starring Tom Cruise and Emily Blunt, directed by Doug Liman and based on the book All You Need is Kill. The movie, from Warner Bros. Pictures and Village Roadshow Pictures, is set for release on June 6, …
Read More »‘Man of Steel’ Hits the Half-Billion Dollar Mark
After flying into the record books in its opening, Warner Bros. Pictures’ and Legendary Pictures’ “Man of Steel” continues to soar at the box office. The film crossed the $500 million mark on Saturday, June 29. The announcement was made today by Warner Bros. Pictures President of Domestic Distribution, Dan …
Read More »Warner Bros. Kicks Off Licensing Program For Godzilla
Warner Bros. Consumer Products (WBCP) has signed a slate of renowned global licensees, led by master toy partner Bandai America Incorporated, to capture the adventurous thrills of Warner Bros. Pictures’ and Legendary Pictures’ highly anticipated film Godzilla. Returning the character to its epic roots, Godzilla stomps into theaters on May 16, 2014, with a …
Read More »‘Man Of Steel’ Dominates Box Office
After three decades, Warner Bros. has successfully resurrected its Superman franchise with Zack Snyder‘s darker, more violent take on the marquee superhero. Man of Steel, directed by Snyder and produced by Christopher Nolan, debuted to $113.1 million over Father’s Day weekend in North America and to $71.6 million from 24 markets overseas for …
Read More »Warner Bros. Announces Post-Apocalyptic Open World Action Game Mad Max
Warner Bros. Interactive Entertainment announced Mad Max, a new open world, third-person action game where players become Mad Max, a lone warrior in a savage post-apocalyptic world where cars are the key to survival. The game will debut for PlayStation 4, PlayStation 3, Xbox One, the Xbox 360 and Windows PC. …
Read More »Man Of Steel Goes Mobile
Warner Bros. Interactive Entertainment announced the Man of Steel game for iPhone, iPad, iPod touch, as well as Android smartphones and tablets, will be available beginning June 14, 2013 on the App Store, Google Play and Amazon Appstore for Android. Based on DC Comics’ iconic Superman character and inspired by the Warner …
Read More »The Wizard of Oz in 3D & IMAX for the First Time
Marking the 75th anniversary of The Wizard of Oz, Warner Bros. has produced a 3D remastered version of the film which will launch a comprehensive, cross-divisional campaign encompassing theatrical, home entertainment, consumer products and a number of promotional partnerships. Kicking off the celebration, The Wizard of Oz 3D will be presented in the immersive …
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