Premier Pop C Pop Culture News – Movies, Comics, Television, Books, Toys, Games, and More In anticipation of Comic-Con International in San Diego, Hasbro, Inc. (NASDAQ: HAS), announced today the expansion of their KRE-O construction brand to include DUNGEONS & DRAGONS, the iconic fantasy entertainment brand from Wizards of the Coast, a subsidiary of Hasbro, Inc. Fans at Comic-Con should stop by the Hasbro booth on Friday, July 19 at 9:00-10:00a.m. …
Read More »Hasbro’s KRE-O Star Trek Beams into the Toy Aisle
Hasbro announced the availability of the new KRE-O STAR TREK line at retail locations beginning today. Also releasing today is a stop motion animated short featuring KRE-O building sets and KREON figures based on the iconic STAR TREK film franchise. Fans can watch the video, with a new stand-alone STAR TREK storyline, now on the official KRE-O YouTube …
Read More »Hasbro Showcases New Play Experiences
Hasbro will celebrate new initiatives and product launches at the largest toy industry expo in the western hemisphere. “Hasbro continues to deliver the best in branded play to consumers around the world with our unparalleled portfolio of multi-platform properties including TRANSFORMERS, MY LITTLE PONY and MONOPOLY,” said John Frascotti, chief marketing officer, Hasbro. “In 2013 …
Read More »Hasbro Reveals Transformers Prime Beast Hunters
In a packed room filled with Transformers fans, Hasbro officially unveiled details about Transformers Prime Beast Hunters during a special panel at New York Comic Con on Thursday. Beast Hunters will be the touchstone for Transformers brand entertainment in 2013 driven by the award winning Transformers Prime animated series which is produced byHasbro Studios, airs on The HUB television network in the …
Read More »Hasbro Unveils “Battleship” Toys
Hasbro will turn another one of its timeless brands into a multimedia entertainment property this year with the release of Universal Pictures’ epic action-adventure BATTLESHIP. Hasbro will augment the experience of the hotly anticipated film directed by Peter Berg with an action-packed line of BATTLESHIP-themed toys — both in the gaming …
Read More »Hasbro Brings Star Trek Back To Toy Shelves
Hasbro announced will bring Star Trek back to toy store shelves with a variety of products based on the Star Trek property beginning in 2013. The toy line will launch in support of the Star Trek movie sequel from Paramount Pictures, which will open May 17, 2013. Leading the product offering from …
Read More »KRE-O Construction Toys ‘Rolls Out’ onto Shelves
Hasbro brings action and adventure to the construction aisle in July with the introduction of KRE-O. KRE-O allows builders and Hasbro fans ages 6 and up to enjoy and create with popular Hasbro brands, like the TRANSFORMERS brand beginning in 2011 and many other Hasbro brands planned for the future, …
Read More »Hasbro Introduces KRE-O Transformers
This fall Hasbro will bring action and adventure to the construction aisle with the introduction of the KRE-O brand. The KRE-O brand provides builders ages 6 and up with the unique opportunity to enjoy popular Hasbro brands, like TRANSFORMERS, in a construction play pattern. Similarly, KRE-O will allow Hasbro fans …
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