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It felt like summer for the movie industry as “The Lorax” did summer blockbuster numbers in its first weekend of release. The film from Universal and Illumination Entertainment debuted to a staggering $70.7 million, marking the best opening ever for a non-sequel animated movie, edging out 2004’s “The Incredibles.” and posting phenomenol results for a March release.
The top-12 grossing motion pictures for the weekend, per data collected as of Sunday, through March 4, 2012, are as follows:
| Rank | Film Name | Distributor Name | Weekend Revenue | Cume Revenue | Locs | Loc Avg |
| 1 | Dr. Seuss’ The Lorax | Universal | 70,720,485 | 70,720,485 | 3,729 | 18,965 |
| 2 | Project X | Warner Bros. | 20,775,000 | 20,775,000 | 3,055 | 6,800 |
| 3 | Act Of Valor | Relativity Media | 13,700,000 | 45,239,346 | 3,053 | 4,487 |
| 4 | Safe House | Universal | 7,212,225 | 108,176,715 | 2,553 | 2,825 |
| 5 | Tyler Perry’s Good Deeds | Lionsgate | 7,000,000 | 25,744,632 | 2,132 | 3,283 |
| 6 | Journey 2: The Mysterious Island | Warner Bros. | 6,925,000 | 85,611,499 | 3,060 | 2,263 |
| 7 | Vow, The | Sony | 6,100,000 | 111,712,349 | 2,826 | 2,158 |
| 8 | This Means War | 20th Century Fox | 5,625,000 | 41,463,639 | 2,342 | 2,401 |
| 9 | Ghost Rider: Spirit Of Vengeance | Sony | 4,700,000 | 44,880,739 | 2,487 | 1,889 |
| 10 | Artist, The | The Weinstein Company | 3,900,000 | 37,088,418 | 1,756 | 2,220 |
| 11 | Wanderlust | Universal | 3,753,750 | 12,394,565 | 2,002 | 1,875 |
| 12 | Gone | Summit Entertainment | 3,050,000 | 8,997,977 | 2,186 | 1,395 |
