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Tag Archives: Mattel

Mattel Expands Deal With Disney-Pixar

Mattel announced the expansion of its global licensing agreement with Disney to span new titles and to design and develop toys inspired by characters from all Pixar Animation Studios’ film properties. Included in the new agreement are upcoming 2020 movie releases, including “Onward,” as well as beloved titles, many of …

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Mattel Expands Masters of the Universe® Partnership with Super7

Leading into San Diego Comic-Con, Mattel today announced plans for an expanded partnership with Super7 noting they will be developing and distributing an all new range of Masters of the Universe collectibles beginning in 2017. As a result of the expanded partnership, Mattel will be closing the current MOTU home MattyCollector.com at …

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Mattel Awarded Highly Coveted Jurassic World License

Jurassic World

Building on an ever-expanding list of strategic collaborations with many of the world’s best-known entertainment companies, Mattel, Inc. (NASDAQ: MAT) today announced that it has been awarded worldwide master toy licensee for Jurassic World beginning in July 2017. Under the terms of the deal, Mattel will design, produce and bring to market a …

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Mattel Named Master Toy Licensee Ahead of the Highly Anticipated Theatrical Release of the Eighth Chapter in the Fast & Furious Saga

As audiences rev up for the upcoming release of the highly anticipated eighth chapter in the global fan-favorite Fast & Furious movie phenomenon, NBCUniversal Brand Development and its NBCUniversal Consumer Products business unit today announced plans to expand the range of merchandise inspired by the multi-billion dollar franchise. One of the most popular …

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Monster High Goes Musical In Boo York, Boo York

It’s fright lights, big city when the Monster High ghouls head to Boo York! Cleo de Nile is invited to attend a fancy gala celebrating the return of a magical comet and, of course, she brings along her beast friends. But their trip isn’t all fun and frightseeing because Nefera, Cleo’s sister, uses …

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Dark Horse To Publish Collection Of He-Man Minicomics

Following the critically acclaimed release of The Art of He-Man and the Masters of the Universe, Dark Horse and Mattel have teamed up once again to deliver another must-have book in 2015: He-Man and the Masters of the Universe Minicomic Collection. The toy juggernaut Masters of the Universe and its subsequent action figure lines …

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Warner Bros., DC, and Mattel Launch DC Super Hero Girls

Beginning in Fall 2015, DC Entertainment, Warner Bros. Animation, Warner Bros. Consumer Products and Mattel join forces to launchDC Super Hero Girls, an exciting new universe of Super Heroic storytelling that helps build character and confidence, and empowers girls to discover their true potential.  Featuring DC Comics’ most powerful and …

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Mattel Collaborates with Google to Reimagine the Iconic View-Master Toy

Mattel unveiled a collaboration with Google that gives the iconic View-Master toy a 21st century twist. With the new View-Master that works with Google Cardboard, Mattel is infusing its expertise in fun and play to develop an immersive digital experience for kids. Mattel’s new View-Master offers an easy-to-use and affordable platform …

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Warner Bros. To Create Productions Based On DC Toys

Warner Bros. Consumer Products (WBCP), DC Entertainment, and Warner Bros. Animation unveiled an unprecedented wave of content inspired by two of the company’s most successful toy lines developed in partnership with Mattel and Fisher-Price. Inspired by Mattel’s new toy line, Batman Unlimited will launch in 2015 with new made-for-video movies and shorts …

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