Premier Pop C Pop Culture News – Movies, Comics, Television, Books, Toys, Games, and More Mattel brings San Diego Comic-Con (SDCC) fans the ultimate pop-culture, comic inspired celebration with exclusive toy collectibles, giveaways and fan-atic events at booth #3029. From the hottest classic brands to new entertainment collectibles, Mattel has something for every fanboy and fangirl. “This year heralds significant milestones for Mattel as we …
Read More »Team Hot Wheels Lands Guinness World Records Title
Two drivers for Team Hot Wheels set a Guinness World Records title today for successfully racing through a 60-foot-tall double vertical loop at X Games Los Angeles 2012. The Team Hot Wheels Double Loop Dare, a life-sized version of a Hot Wheels orange track set, defied gravity with a first-of-its-kind …
Read More »Mattel Unveils Licensing Deals
At the 2012 Las Vegas Licensing International Expo, Mattel, Inc. will showcase its powerful portfolio of iconic brands and successful properties. Mattel is the worldwide leader in the design, manufacturing and the marketing of toys and family products, and leads the way in translating the most popular toy brands in …
Read More »Mattel Unveils 2012 Toy Portfolio
At the 2012 New York International Toy Fair, leading toymaker Mattel showcased its newest toys. “Families want toys that fulfill a fun play experience while also expanding children’s imaginations in clever and exciting ways,” says Chuck Scothon, SVP, Marketing, Mattel’s North America Division. “Our iconic brands not only transcend generations, …
Read More »Mattel Offers Ultimate Fan Experience at SDCC
Mattel offers the San Diego Comic-Con (SDCC) fan community unparalleled collectible toys, interactive fan panels and engaging events at booth #3029. With new offerings from classic brands to the hottest entertainment properties, Mattel’s meticulously crafted lineup of exclusives offers something for fans and collectors of all ages. “Comic-Con is about …
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