Activision is bringing the ultimate TRANSFORMERS video game experience to kids of all ages with the TRANSFORMERS PRIMEvideo game. Based on the hit animated television show produced by Hasbro Studios and currently airing on The Hub television network in the U.S., the game lets fans play as their favorite AUTOBOT characters …
Read More »DC, PPW and Hasbro Unveil The Super Spuds
Collectible DC Comics Mr. and Mrs.Potato Head figures will roll out this year, beginning with Batman as The Dark Knight this June to support the July 20 release of The Dark Knight Rises. Classic Superman and Wonder Woman will follow in time for the holiday season, with more planned for …
Read More »Mr. Potato Head Celebrates 60th Birthday
This year, Hasbro will mark the 60th anniversary of the Company’s official “spokes spud,” the MR. POTATO HEAD character. A classic rite of passage for most preschoolers, the MR. POTATO HEAD toy is one of Hasbro’s most cherished characters with more than 100 million toys sold in more than 30 …
Read More »Hasbro Unveils “Battleship” Toys
Hasbro will turn another one of its timeless brands into a multimedia entertainment property this year with the release of Universal Pictures’ epic action-adventure BATTLESHIP. Hasbro will augment the experience of the hotly anticipated film directed by Peter Berg with an action-packed line of BATTLESHIP-themed toys — both in the gaming …
Read More »Hasbro Brings Star Trek Back To Toy Shelves
Hasbro announced will bring Star Trek back to toy store shelves with a variety of products based on the Star Trek property beginning in 2013. The toy line will launch in support of the Star Trek movie sequel from Paramount Pictures, which will open May 17, 2013. Leading the product offering from …
Read More »Hasbro’s Stretchable Superhero Reaches The Big Screen
Relativity Media has partnered with Hasbro to develop and produce a live-action tent-pole film based on Stretch Armstrong, the iconic action hero figure launched in the 1970s, it was announced today by Relativity’s Co-President, Tucker Tooley and Hasbro’s President and CEO, Brian Goldner. Relativity will be the domestic distributor and will release …
Read More »AMC Celebrates Phantom Menace In 3D
he first chapter of the Star Wars Saga arrives in theatres for the first time ever in 3D starting February 10, and AMC theatres across the country are celebrating the occasion with plans to make opening weekend one for fans and families to remember! To mark the return of Star Wars: Episode I The Phantom …
Read More »Hasbro and Marvel Expand Super Hero Squad Line
Hasbro continues to grow and expand its long-term strategic partnership with Marvel as the global branded play company announces an expanded line of products in its Marvel Super Hero Adventures line. The Marvel Super Hero Adventures brand, which launched under the Playskool banner in Fall 2011 based on the popular Marvel Super Hero Squad animated program, will bring new …
Read More »‘The Super Hero Squad Show’ Joins The Hub
The Hub Television network, a destination for kids and their families, has acquired the hit animated series “The Super Hero Squad Show”from Marvel Animation. The popular half-hour series, which features the world’s best-known Super Heroes including Iron Man, Wolverine, Hulk, Thor, and Captain America will join The Hub’s Monday through Friday lineup …
Read More »Transformers Attack Blu-Ray
A mysterious event from Earth’s past threatens to ignite a war so big that the TRANSFORMERS alone will not be able to save the planet. Sam Witwicky (Shia LaBeouf) and the AUTOBOTS must fight against the darkness to defend our world from the DECEPTICONS’ all-consuming evil in the smash hit from director Michael …
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