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Pop Play

Toys and games

Whispers of the Old Gods Descends Upon Hearthstone

Prepare yourself, brave champion, for in the coming weeks an eerie darkness will weave its way into the tavern, filling its patrons with a spine-tingling uneasiness—and everything will change. Whispers of the Old Gods, the third expansion for Blizzard Entertainment’s Hearthstone digital card game, will unleash an ancient evil from deep within Azeroth, bringing …

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Dark Horse Announces All-New Halo Anthology

343 Industries and Dark Horse Comics are set to release a brand-new Halo graphic novel anthology based on the massive video game franchise later this year. Halo: Tales from Slipspace will feature all-new stories from some of the comic industry’s best—including Jonathan Wayshak, Eric Nguyen, Alex Irvine, Kody Chamberlain, Dave Crosland, John Jackson …

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The Legend of Zelda: Twilight Princess Arrives on Wii U

The best-reviewed game in The Legend of Zelda series from the past 10 years is making a spectacular comeback. The Legend of Zelda: Twilight Princess HD launches for Nintendo’s Wii U home console today, complete with enhanced visuals, new challenges and a Wolf Link amiibo figure that is included with the physical version of the game. …

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New Pokémon Games Announced via Pokémon Direct

For 20 years, Pokémon has delighted millions of fans of all ages and has become one of the most successful entertainment brands in the world. During today’s Pokémon Direct presentation, Tsunekazu Ishihara, president and CEO of The Pokémon Company, announced Pokémon Sun and Pokémon Moon, the newest additions to a legendary series that …

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Buzz Bee Toys Announces Licensing Agreement with The Walking Dead Comic Series

Alex Brands announced that it has signed a licensing agreement with Skybound Entertainment’s The Walking Dead comic book series to manufacture, distribute and market a line of Buzz Bee Toys dart blasters, water guns and more based on the successful zombie apocalypse comic. “Creating a partnership with Skybound Entertainment and the Walking Dead series …

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Playmates Toys Ready To Roar As Master Toy Licensee For DreamWorks Animation’s Voltron: Legendary Defender

Let’s Voltron! Playmates Toys and DreamWorks Animation today announced plans for a new toy line based on the new DreamWorks Animation series Voltron: Legendary Defender, a reimagining of the classic property featuring five teenage pilots of mystical robot lions that combine to form Voltron, the most powerful defender in the universe, set …

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Hasbro To Relaunch Beyblade

Sunrights and d-rights have joined with Hasbro to relaunch the legendary BEYBLADE franchise. Later this year, Hasbro will distribute a new generation of Hasbro BEYBLADE toys in North America, followed by a broader launch in most major international markets in 2017. This third generation of Hasbro toys will be branded BEYBLADE …

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Pokkén Tournament Joining Competitive Pokémon Championship Series

For over a decade, Pokémon video game and Pokémon Trading Card Game players have tirelessly trained and battled in official Pokémon Championship Series events throughout the year for the opportunity to be crowned Pokémon World Champion. Nintendo and The Pokémon Company International announced today that the upcoming Pokkén Tournament game for Wii U will …

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LEGO Star Wars Adventure Continues in 2016 with Building Sets, Buildable Figures and an Original Television Series

LEGO Systems announced a robust slate that will drive continued excitement for the LEGO Star Wars product line, the company’s first-ever licensed theme collection that today is a perennial favorite among fans of all ages. From sets based on Star Wars: The Force Awakens, to those inspired by a new original animated series, …

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Teenage Mutant Ninja Turtles Talk, Sprint And Blast Their Way Into Action In 2016

Playmates Toys, the company behind the popular Teenage Mutant Ninja Turtles toy line, unveiled its thriving 2016 collection during the North American International Toy Fair. Inspired by Nickelodeon’s hit TV series, the collection features all-new segments with innovative play patterns and totally awesome ninja action. Playmates Toys’ entire product line will be …

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