Pop Play

2K Games announced that Sid Meier’s Civilization V: Gods & Kings, the expansion pack for the award-winning Civilization V, is being developed for Windows-based PC. Developed by Firaxis Games, Sid Meier’s Civilization V: Gods & Kings introduces new gameplay content, enhancing the Civilization V experience and providing even more ways for players to achieve world domination. The Gods …

Collectible DC Comics Mr. and Mrs.Potato Head figures will roll out this year, beginning with Batman as The Dark Knight this June to support the July 20 release of The Dark Knight Rises. Classic Superman and Wonder Woman will follow in time for the holiday season, with more planned for …

Sony Online Entertainment announced that the third downloadable content (DLC) pack for DC Universe Online (DCUO), The Battle for Earth , will soon be available for download on the PC and PlayStation 3. Featuring the new Earth Powers power set and a wealth of new adventures to take on with …

Pressman Toy Corporation, known for delighting families with classic games and innovative licensed products for nearly 100 years, announces a licensing deal with Saban Brands to develop games based on the #1 kids’ action series Power Rangers Samurai. The series is currently appearing on both Nickelodeon and Nicktoons, five days a week. Pressman …

This year, Hasbro will mark the 60th anniversary of the Company’s official “spokes spud,” the MR. POTATO HEAD character. A classic rite of passage for most preschoolers, the MR. POTATO HEAD toy is one of Hasbro’s most cherished characters with more than 100 million toys sold in more than 30 …

Sony announced the release of the highly anticipated PlayStation 3 exclusive, Twisted Metal. Building upon the warped world introduced in 1995, Eat Sleep Play Co-Founders David Jaffe and Scott Campbell, the original creative team behind the franchise that defined the car combat genre, have delivered an unparalleled world of destruction to Twisted Metal, while …

Commander Shepard — a battle hardened, no-nonsense leader — wants you to join the fight to take Earth back! BioWare, a label of Electronic Arts, released the demo for Mass Effect 3 on the Xbox 360, PlayStation 3 and PC. Mass Effect 3 is the most anticipated game of 2012, blending world class combat, …

Hasbro will turn another one of its timeless brands into a multimedia entertainment property this year with the release of Universal Pictures’ epic action-adventure BATTLESHIP. Hasbro will augment the experience of the hotly anticipated film directed by Peter Berg with an action-packed line of BATTLESHIP-themed toys — both in the gaming …

The LEGO Group and Lucasfilm announced renewal of the Star Wars licensing deal that, 12 years ago, transformed a construction toy theme into a global entertainment property with strong cross-generational, multi-platform appeal. Fans can look forward to LEGO Star Wars product and content development for the next 10 years, according to the terms of …

JAKKS Pacific debuts the much-anticipated toy line based on the original animated entertainment franchise Monsuno. The comprehensive toy line, featuring innovative, kid-controlled action figures, accessories, combat sets, collectibles, electronics and integrated role play, brings the larger-than-life adventures of the Monsuno animated series into kids’ hands. “The strong reception we have received thus far …